Internal Communications Blog

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It’s time Internal Communicators thought like journalists – the corporate newsroom is on the rise.

Corporate Newsroom

Listening to the recent Newsweaver webinar on the Rise of the Corporate Newsroom organized by my colleague Emma Hanley was a fascinating experience, for someone who left a long career in journalism four months ago for a new role in the Internal Communications industry. Emma had organized James Curtis and Abigail Levene, directors of corporate

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Outcome Surveys – The New Tool For Effective Team Communication

effective team communication

Rejoice, Internal Communicators, for you are unique. As far as I can tell every other business function can show data that illustrates the impact of their work. Sales can point to revenue, manufacturing can point to production data, marketing can quantify leads generated as a result of their efforts, customer service can give data on

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Use your intranet properly – get a proper strategy!

Intranet Effectiveness

Email, video, enterprise social networks, town hall meetings – internal communicators have never had so many platforms at their disposal than they have today. And right up there is the intranet, still challenging email for the top spot in the armory of communications. It continues to be one of the most widely used and measured

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Cream of the HR crop to gather in Birmingham for HRD Summit

HRD Summit

Every year, we attend a large number of internal communications industry events and trade shows. This year, for the first time, we are expanding our repertoire to include HR events, and the first of those is the formidable HR Directors Summit, taking place in Birmingham at the end of January. Our venture into HR events

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How to measure return on investment (ROI) in Internal Communications? Is it time to ask a different question?

Return on investment for internal communication

First, that wonderful and inarguable fact that everybody involved in Internal Communications knows as well as they know their boss’s name (or should do, anyway):  companies with highly effective IC strategies are likely to outperform their industry peers by a factor of 3.5. That, by any measurement, is a rather amazing return on investment for

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Unleash the power of storytelling: Build trust, win hearts and change minds

Power of Storytelling

There is nothing more engaging than a great story teller and Rob Biesenbach knows all about it, especially the invaluable role storytelling can play in the world of internal communications today. Rob is a communication professional, an actor and very much in-demand speaker, and last month we collaborated on what turned out to be  a

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