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Respect and recognition for IC: How do we secure support from senior leadership?

Respect and recognition for IC: how do we secure support from senior leaders?

One of the most striking results from Newsweaver’s recent Inside IC survey was that four out of ten internal communicators find it difficult to get support from senior leadership. It’s a disconcerting statistic: if 40% of IC professionals aren’t getting support from senior management, it will inevitably be very difficult to justify spending time and

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Why is measurement a four letter word for internal communicators?

Why is measurement a four letter word for internal communicators?

We are constantly being told that measurement is a must for your internal communications. The message has been received – internal communicators think measurement is important. In the Newsweaver Inside IC Survey 2016, over 95% of respondents said it is important or very important to measure the impact of internal communications. However, for most internal

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Transforming the Internal Communication Function at St. Louis Children’s Hospital

Transforming the Internal Communication Function at St. Louis Children's Hospital

You’re asked to meet with senior leadership because there’s a problem. Senior leaders are concerned,they say that staff don’t comprehend the organization’s goals and are suffering from “initiative overload.” So what do you do next? This problem represented an opportunity for John Twombly, now Internal Communication Manager at St. Louis Children’s Hospital. The 280 bed

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Strapped for cash? Survey reveals paltry IC budgets

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One-third of internal communicators have annual budgets of less than $10,000, the results of Newsweaver’s Inside IC 2016 survey have revealed. While the majority of these communicators come from companies of less than 1,000 employees, the figure is nonetheless startlingly low given the huge impact internal communications can have on a business. With huge percentages

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Score Your Internal Communication Goals

Score your Internal Communications Goals

Data analysis can provide professionals in many walks of life, from sports to communications, with insights into their performance. However, without a focus on the bigger picture (your internal communication goals) the data may not be providing useful information. The English Premiership has returned for its nine month carousel of craziness, with the usual fanfare, hyperbole, razzamatazz

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IC industry ‘not using mobile in spite of trends elsewhere’

inside-ic-internal-communications-survey-statistics-benchmarks

Newsweaver’s internal communications survey ‘Inside IC Survey 2016‘ has shown that the use of mobile by internal communicators is much lower than expected. Almost half of all email opens occurred on mobile phones in 2015, according to a survey by Adestra. That fact represents a major change in the way emails are received, so we

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