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Newsweaver is one Ireland’s top places to work

Newsweaver named GPTW 2016

The global communications technology company Newsweaver has been named as one of Ireland’s top 10 Best Workplaces, with CEO Andrew O’Shaughnessy being named as one of the top 3 most trusted leaders in Ireland, just months after being ranked as one of the country’s best export employers. The latest in a string of accolades for

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Newsweaver: One of Ireland’s best employers

Leading innovator has global corporation giants as clients. Cork, Ireland November 11, 2015 A pioneering Irish high-tech company with global blue-chip clients has been named one of the country’s best employers. Newsweaver, the groundbreaking communications technology company with clients such as Rolls-Royce, Nike, Shell, Aon Hewitt, amongst many more FTSE 100 and Fortune 1000 companies,

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Newsweaver named one of the Best Places to Work 2015

Newsweaver has been named as one of the Best Places to Work  2015  in the SME category listing published by The Great Place To Work Institute Ireland on 25 February 2015. This is the first time the company has submitted an entry for consideration and has been ranked among the top tier of places to

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Driving the success of your social strategy with email marketing

What is the secret to success in today’s digital world? It’s moving beyond marketing in silos – to a multichannel strategy where email and social media work together. Here are three tips to help you make email the glue in your social media strategy: 1- Share your social networks in your newsletter Promote your company’s

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Videos in email marketing … what’s best right now?

The possibility of playing video directly within an email has been ‘on the horizon’ and rising quickly. Video in email marketing Smartphones (esp iOS), using HTML5, can now support video playing in email clients. Embedding videos vs linking to videos is something marketers need to revisit in their email marketing strategy on a regular basis.

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Channel that consumers trust most: email

The DMA UK has just released new research:  Customer Acquisition Barometer 2014, for any marketers who are placing an emphasis this year on building an in-house database of leads, this will make for interesting reading. Great news for email marketing Consumers say the best channels for getting the information they want is email and the

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Email marketing is producing measureable ROI for marketers

Does email marketing produce measureable ROI? Yes, it certainly can.  MarketingSherpa recently posted a chart laying out the results of their question “Which statement best describes your organization’s perception of email marketing’s ROI (return on investment) at budget time?” Marketers say there is ROI value in email marketing Email marketing is producing an ROI for

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Email Marketing Insight Report 2013

This is the fifth year we’ve been surveying Irish marketers to gain insight into how they are using email within their overall marketing strategy. The 2013 survey will be of interest to those who’d like to gain insight into the emerging trends and attitudes towards email marketing in Ireland. Increasing the effectiveness of email marketing

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The 7 myths of email marketing

Email marketing should be more than just following urban marketing legends Alchemy Worx email marketing agency always provides lots of statistics around email marketing metrics, and they don’t disappoint with this infographic – offering up some myth-busting insight:   Myth: ‘The best time to send emails is 3pm on Thursday’   99% of opens happen

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Website Email Conversion Rate for email marketing list growth

Jeanne Jennings of AlchemyWorx recently wrote about a simple but insightful metric to use to track email marketing list growth from your website. Posted on the Only Influencers blog, Jeanne talks about the importance of tracking where your subscribes are coming from – and starts with the website. For example, do you know how well

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