He writes, “Email newsletters let you maintain a relationship with your customers that lasts beyond their visits to your site. The newsletter is the perfect website companion because it answers a different user need: newsletters keep customers informed and in touch with the company; websites give customers detailed information and let them perform business transactions.
Newsletters are fairly cheap. They require little technology and mustn’t be published too frequently. If you don’t have a newsletter, then publishing one is probably the single-highest ROI action you can take to improve your Internet presence. If you do have a newsletter, then improving it according to research findings will likely make it several times more valuable to your organization.”
He adds this aside: “Newsletters have one more benefit: they are the primary way to liberate your site from dependence on search engines. In the long run, achieving this liberation is one of the most important strategic challenges facing Internet managers.”
The most powerful, capable email marketing platform available
Newsweaver’s pricing is very competitive and has been developed to meet the needs of organisations of all shapes and sizes. Our customers pay fees that relate to their usage of our email newsletter technology.
Our Pricing is divided into:
a set-up fee
a monthly usage charge based on number of emails sent
Free custom designed template
Free real-time support and access to market-leading email experts
Plus advanced personalisation, microsites, social media integration and detailed reporting for business intelligence
Tell us how many emails you want to send in a month and we will create no obligation quote for your email programs.